Abhishek Gupta


SVP, Online Revenue
Mamaearth

A leader, avid speaker and guiding light to multiple startups, I have 11 years of experience in establishing D2C brands across CPG, fin-tech, ed-tech and automotive categories. I have closely worked with celebrated founders from initial stages like Go-to-market planning and testing to later stages, such as scaling brands from digital channels and building highly conversion-efficient tech products. I am very passionate about using data to identify the incremental impact of marketing spends and using the same to reduce CAC and elevate LTV of customers.