Dana Fletcher

Cutting her teeth in sales and strategy, Dana has helped local and international brands move the dial on Aussie culture for the past 9 years. 
Starting her career with leading digital publications Vice, Refinery29 and Pedestrian.TV, she now works at TikTok Australia as a Client Partner specialising in the retail sector. 
Dana worked closely alongside Coles to help them grow their followers by 225% and launch the first supermarket-led hashtag challenge for their Christmas campaign, which reached over 7 million Australians.