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Laybuy, a beloved household name in New Zealand, is back and stronger than ever, now powered by Klarna. Founded in 2017, Laybuy quickly became a trusted Buy Now Pay Later (BNPL) provider, offering Kiwi consumers flexible, interest-free payment options. Following Klarna’s acquisition of Laybuy’s assets in 2024, the platform has relaunched, combining Laybuy's local legacy with Klarna’s global reach and cutting-edge technology.
With Klarna’s advanced AI-driven systems, security measures, and expansive global network, Laybuy by Klarna offers a more robust, secure, and innovative BNPL experience. This relaunch not only strengthens the BNPL offering in New Zealand but also ensures Kiwi retailers and consumers benefit from the latest advancements in payment solutions, including real-time affordability checks and personalised budgeting tools through the Klarna app.
With Klarna’s global footprint, spanning 87 million users and over 600,000 retail partners, Laybuy by Klarna is set to redefine the BNPL landscape in New Zealand, bringing smarter, safer payment options to local consumers and retailers.