Recognised as #3 in the Top 50 in eCommerce and a Top 50 CX Influencer globally, Nicola has more than 23 years’ marketing, digital and retail experience. She was most recently the Chief Experience Officer at Adore Beauty, leading the Technology, Data, Product, CX, eCommerce and Transformation teams. Prior to joining Adore Beauty, Nicola was GM Omni Experience and eCommerce at Myer led a team of 75 across eCommerce, Product, Design and Data, and also held key roles such as leading transformation at Jetstar, Head of Ecommerce at Forever New Clothing, and Group Online Manager at Kathmandu.
Nicola recently completed here Executive MBA through Oxford University and numerous post graduate studies across Blockchain, AI, Entrepreneurial Thinking and Leadership. She also holds a Bachelor of Science, Zoology, Microbiology and Geology from the University of Canterbury and a post-graduate diploma in Commerce. In here “spare time” last year Nicola also launched her eCommerce Profitability Optimisation (EPO) 12-week course, alongside her advisory, mentoring and career coaching services launched in 2022.
Passionate about the industry and giving back, Nicola is involved in several industry advisory boards including NORA, iMedia, Insider plus two early-stage technology start-ups.
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